Assignment 14.

Source: http://work911.com/articles/comstrat.htm

Unknown words:

Upheavals = opschudding [D]

Initiating = aangeven

Coherence = samenhang [D]

Ambiguity = dubbelzinnigheid [D]

Summary:

Companies are getting more aware of the fact that internal communication is important for a company to function properly. Internal communication can be used to their advantage if they do it in the right way.

It is very important to create a strategic plan for internal communication. Creating goals for employees gives them motivation to work harder and will result in better working employees.

They have made a list of 8 steps to accomplish better internal communication:

"1.    Identify the common culture needed/wanted 

2.    Identify the available communication tools 

3.    Determine what tools are suited to which goals 

4.    Develop a description of how each tool will be used. 

5.    Plan for remediation 

6.    Plan For Implementation 

7.    Implement 

8.    Continuously Monitor and Revise"

These steps will guide you through the process of achieving better internal communication within your business.